EP85 - Altra Changed the Running World. Co-Founder Brian Beckstead Explains How
From RUNcensored · 1:05:53
Show by Gary House and Ben Mounsey
Brian Beckstead, co-founder of Altra, joins Gary and Ben for a proper RUNcensored deep dive into the story behind one of running’s most distinctive brands.We start, naturally, with Premier League football and Brian’s highly suspicious decision to “randomly” choose a new team to support before getting into the story of Altra, its humble family beginnings, the challenges of starting a running brand from scratch and the ideas that changed the game, including Zero Drop and Altra’s famous roomy toe box.We also talk about Altra’s influence on the running industry, the industry’s influence on Altra, the changing world of performance racing shoes and what comes next for the brand.A proper conversation with one of the key figures behind one of running’s most recognisable brands.RUNcensored is proudly sponsored by SportsShoes.com.#RUNcensored #RunningPodcast #Running #Altra #BrianBeckstead #ZeroDrop #TrailRunning #UltraRunning #SportsShoes #UnrivalledInRunningRUNcensored Podcast 🎙The unfiltered running podcast with Gary House & Ben Mounsey — honest chats with athletes, coaches and characters from the world of running.🌍 Follow us on Instagram: https://www.instagram.com/runcensoredpod📩 Get in touch: [email protected] Hosted on Acast. See acast.com/privacy for more information.
More episodes
- Paul Tierney - Running Strength and Movement Expert
- EP89 - 290 Miles, 95 Peaks & Four Days of Hell! Rebecca Hormann
- EP88 - Mel Sykes talks Camille Heron, Tom Evans and The Traitors
- Obsessed with Winning: Tom Addison on Burnout, Panic & Reinvention
- EP87 - Kendal Mountain Festival: 20+ Years Behind the Scenes with Steve Scott
- EP86 - Running Icks, Trail Communities & Working in the Industry
- EP84 - Running’s Weirdest Week? Tor de Géants, Hyrox & OnlyFans
- EP83 - WE ARE SO BACK... What Actually Happened at UTMB?
- EP82 - Ultra trail running stories | From OCC to UTMB, trail runners tell their race experience
- EP00 - Introduction to the RUNcensored Podcast
PodSearch is a free, independent podcast search engine. Read about PodSearch, the privacy policy or contact us.