Improve Your Pitch by Knowing Your Voice, On Purpose with Barbara McAfee
From Purpose Under Pressure · 25:34
Show by Bryan Lefelhoc
You spend a lot of time thinking about what to say to a prospect or customer. But how much thought do you give to how you say it? Your tone, inflection, and even the habits you've developed over the years can influence how your message is received.In this episode of Purpose Under Pressure,Bryan Lefelhoc, founder of Bryan Media Strategies welcomes Barbara McAfee, voice coach, speaker, performer, and author of Vocal Intelligence and Full Voice. Barbara explains how developing greater awareness and control of your voice can help you communicate more effectively, especially in sales and leadership.From projecting confidence and authority to showing empathy, telling stories, and being heard in a crowded room, she shares practical examples of how small changes in your voice can make a meaningful difference.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, Florida7 Takeaways— Your Voice Can Help or Hurt a Sale. The words you choose matter, but your tone and delivery can influence how a prospect receives your message.— Adapt Your Voice to the Prospect. A confident, energetic approach may work with one buyer, while another conversation calls for a calmer, more empathetic tone.— Use the Five Elements of Voice in Sales. Earth communicates authority, Fire conveys enthusiasm, Water builds connection, Metal helps you be heard, and Air brings stories and possibilities to life.— Project Confidence, Even When You're Feeling Rejected. Hearing "no" is part of sales, but practicing your vocal delivery can help you approach the next conversation with confidence.— Listen for What's Behind the Prospect's Words. Vocal tone and inflection can offer clues about how someone thinks and feels, helping you ask better questions rather than make assumptions.— Recognize When Your Sales Approach Isn't Working. If a prospect begins to disengage, changing your tone rather than pushing harder may help get the conversation back on track.— Practice Your Voice Before It Counts. Role-playing, experimenting with vocal styles, and getting feedback from colleagues can prepare you for sales calls, presentations, and networking opportunities.——————-Helpful Links:Barbara McAfee, Voice Coach and Author: www.BarbaraMcAfee.comSandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/
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