China\'s AI voter machine, Silicon Valley\'s 2 lessons, agency M&A truths & more
From Marketing School - Daily Marketing Tips · 1:12:59
Show by Marketing School - Daily Marketing Tips
Growth Newsletter: https://levelingup.beehiiv.com/subscribeNeed marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/Want to recruit great marketers? Find them here: https://marketingschool.io/hireThe full session: Silicon Valley\'s two forgotten lessons and why OpenAI is replaying Dropbox\'s pivot, China\'s million-account AI model of American voters, the LinkedIn AI/DEI profile shift, outspend vs outteach, the hairy truth about agency M&A, what to do when business gets really tough, the 6,400-ads reveal, and a masterclass massage-studio case study.Key takeaways◾Consumers won\'t pay — ads are the consumer software endgame◾Nation-state audience modeling is a marketing system pointed at you◾Outteaching, referrals and stability beat spend, reach and hypeChapters00:00 The 2 lessons Silicon Valley relearns03:32 SaaS isn\'t dying, it\'s going B2B05:55 Bubble or buildout?11:32 Marketing in smart moments15:08 China\'s AI models of American voters17:12 Privacy and platform rules19:14 The LinkedIn graph: AI in, DEI out22:20 Think for yourself26:10 Outspend vs outteach: DHH27:22 Bezos and Basecamp28:31 Pressure makes winners31:58 The agency M&A trap36:05 Managing mistakes38:19 A tale of two agencies44:43 Revenue over views47:17 When things get really tough56:31 Stability vs growth1:03:13 The 6,400-ads reveal1:04:27 The massage-studio case study Welcome to Marketing School, one of the top business podcasts with over 61 million downloads. Each episode delivers actionable marketing tips and strategies from two entrepreneurs who truly practice what they preach. The show is hosted by Eric Siu, founder of Leveling Up and Single Grain, and Neil Patel, co-founder of Neil Patel Digital and recognized by Forbes as a Top 10 Marketer.️ Learn More About the Hosts Eric Siu – Leveling Up: https://www.youtube.com/@LevelingUpOfficial Neil Patel: https://www.youtube.com/@neilpatel Free Resources Ubersuggest: https://www.ubersuggest.com/ Answer The Public: https://www.answerthepublic.com/ Subscribe for Daily Marketing Insights! Hosted on Acast. See acast.com/privacy for more information.
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