What\'s Working For Us In Marketing Right Now?
From Marketing School - Daily Marketing Tips · 17:22
Show by Marketing School - Daily Marketing Tips
Growth Newsletter: https://levelingup.beehiiv.com/subscribeNeed marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/Want to recruit great marketers? Find them here: https://marketingschool.io/hireNeil and Eric share real-world B2B marketing strategies for 2025 and 2026, covering how to buy failing SEO tools to drive traffic, scale corporate webinars, double down on product-led growth, and use live events and paid speaking engagements to fill your pipeline. They break down AI SEO, social content hooks, enterprise sales psychology, and Peter Thiel’s “one thing” focus so you can drive more revenue and help clients hit their KPIs.Key takeaways:Scale B2B leads through events, corporate webinars, and strategic speaking engagements.Use AI SEO and content collabs to compound organic growth.Win enterprise deals by focusing on buyer KPIs and promotions.Chapters:00:00 Buying products instead of ads00:24 Acquiring failing SEO tools00:44 Corporate webinars for B2B leads01:29 In-person events and live streaming02:35 Paid ads, PLG, and expansion03:26 Conference luncheons and wrong events04:00 B2B SaaS events and collabs04:24 AI SEO, webinars, and social content05:22 Hooks, captions, and social reach06:11 Sponsoring events and paying to speak08:17 Repurposing podcasts into infographics09:23 Peter Thiel’s one-thing focus10:27 Executive KPIs and revenue focus11:24 Product growth without marketing12:19 CEO vs operator responsibilities12:56 COO profitability test in 202614:17 Enterprise sales hack with peer pressure15:26 Closing by aligning with KPIs16:25 Helping clients get promoted Welcome to Marketing School, one of the top business podcasts with over 61 million downloads. Each episode delivers actionable marketing tips and strategies from two entrepreneurs who truly practice what they preach. The show is hosted by Eric Siu, founder of Leveling Up and Single Grain, and Neil Patel, co-founder of Neil Patel Digital and recognized by Forbes as a Top 10 Marketer. ️ Learn More About the Hosts Eric Siu – Leveling Up: https://www.youtube.com/@LevelingUpOfficial Neil Patel: https://www.youtube.com/@neilpatel Free Resources Growth Newsletter: https://levelingup.beehiiv.com/subscribe Ubersuggest: https://www.ubersuggest.com/ Answer The Public: https://www.answerthepublic.com/ Subscribe for Daily Marketing Insights! Hosted on Acast. See acast.com/privacy for more information.
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