How We\'re Pivoting Our Marketing: Behind the Scenes
From Social Media Examiner · 52:45
Show by Social Media Examiner
In this behind-the-scenes episode, Social Media Examiner\'s CEO Michael Stelzner and marketer Dan Sanchez reveal how they\'re pivoting their marketing strategy in response to 2025\'s challenges. With social algorithms deprioritizing promotional content, email deliverability issues, and AI impacting SEO, they\'ve implemented eight new approaches—all while promoting their flagship Social Media Marketing World conference.To learn more about Social Media Marketing World, visit https://SocialMediaMarketingWorld.info Subscribe for More Marketing Insights – https://www.youtube.com/channel/UCS3lFRhXKfCZ8FvRqPjy9NA?sub_confirmation=1 Show Notes From This Episode– Connect with Michael Stelzner on Facebook https://www.facebook.com/stelzner– Connect with Michael Stelzner on X https://x.com/mike_stelzner⏰ Timestamps00:00 Intro00:09 Industry and Marketing Challenges04:22 Content Creation and SEO07:30 Email Marketing Issues33:21 Podcast Strategy and Repurposing40:35 AI Bot and Long-Form Content48:42 Affiliate Program and Event Promotion#SocialMediaExaminer #SocialMediaMarketingPodcast #MarketingStrategy Hosted on Acast. See acast.com/privacy for more information.
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