De-Risking Capital Campaigns: Quiet Phase Mastery, Board Alignment, and Maximizing Impact
From The Nonprofit Boost: Leveraging Corporate Support for Fundraising Success · 00:35:22
Show by Double the Donation
What happens when your nonprofit announces an ambitious expansion?The moment "capital campaign" is uttered, panic often strikes: half the board freezes over the massive financial target, while the other half rushes to order brochures and book a launch party. This disconnect stalls momentum and puts vital funding at risk.In this episode, we sit down with Amy Eisenstein (CEO & Partner) and Sarah Plimpton (VP & Chief Happiness Officer) of Capital Campaign Pro, co-authors of A Board Member's Guide to Capital Campaign Fundraising.Discover how to execute successful capital campaigns by anchoring leadership around a shared vision rather than fear. Learn how to unlock transformative major gifts through intentional listening, secure up to 90% of your goal in the quiet phase, and leverage corporate matching gift programs to accelerate timelines without draining your annual operating fund.What You Will Learn1. Board Alignment: Uniting leadership around long-term impact before asking for a single dollar.2. The Quiet Phase: Securing 75% to 90% of your campaign goal quietly to guarantee public momentum.3. Annual Fund Protection: Safeguarding daily operational dollars while securing multi-year campaign pledges.4. Overcoming Plateaus: Breaking through stalled pipelines with creative challenge matches.5. Donor Stewardship: Cultivating deeper relationships with proactive donor stewardship that inspires lifelong support.Also on Youtube.
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