Building Holiday Magic: Inside Delaware’s Schellville with Alyssa Titus
From Dela-Where? · 26:36
Show by Christine and Ryan McCoy
In this festive episode of Dela-Where?, hosts Christine and Ryan McCoy sit down with Alyssa Titus, Director of Marketing for Schell Brothers, to pull back the curtain on Coastal Delaware’s premier holiday attraction: Schellville. Alyssa shares the incredible origin story of how a simple idea for a single interactive gingerbread house at the Lewes ferry terminal snowballed into a sprawling, 5.5-acre winter wonderland behind Tanger Outlets. Tune in to hear how the Schell Brothers team and local volunteers bring the magic to life—from installing 1,000 live Christmas trees and running 28 snow machines to hosting local artisans, bars, and a brand-new Grinch’s Lair. Plus, Alyssa shares insider tips on the best nights to visit, how to navigate parking, and why keeping this massive community gift completely free is at the heart of the Schell Brothers mission. Episode Highlights:From Gingerbread to a Village: How a 2017 pitch turned into 9 little houses—and eventually a 30+ house village complete with a skating rink, train ride, and sled hill. What’s New This Season: A sneak peek at the new Grinch’s Lair, a larger train to cut down wait times, and private "Alpen Globes" and Lodge rentals. Supporting Local: How Schellville spotlights 30+ local artisans and small businesses during the off-season. Insider Visitor Tips: Why Thursday and Sunday nights are a local's best bet, how to use the free shuttles, and details on weekend quiet hours. Life in Coastal Delaware: Alyssa’s journey from New York City and Pennsylvania to Rehoboth Beach, plus her favorite local spots for dinner and morning walks. Plan Your Visit: Schellville opens for the season on Saturday, November 21st. Find hours, event schedules, and volunteer sign-ups at schellville.com. Send us Fan Mail Thanks for tuning in to learn about life on the Delaware coast. Be sure to subscribe so you don't miss our next episode!
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