Audiobook: SPIN Selling by Neil Rackham

From Get Hooked On A Audiobooks Curation For Product People. · 6:12:00

Show by thebookvoice.com

Please visit https://thebookvoice.com/podcasts/2/audible/273842 to listen full audiobooks. Title: SPIN Selling Author: Neil Rackham Narrator: Eli Woods Format: mp3 Length: 6 hrs and 12 mins Release date: 07-20-21 Ratings: 4.6 out of 5 stars, 260 ratings Genres: Marketing & Sales Publisher's Summary: Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is a must-listen for anyone involved in selling or managing a sales force. Unquestionably the best-documented account of sales success ever collected and the result of the Huthwaite corporation's massive 12-year, one-million-dollar research into effective sales performance, this groundbreaking resource details the revolutionary SPIN (Situation, Problem, Implication, Need-payoff) strategy.

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