745. 3 Case Studies on Using Data + Storytelling to Grow Your Org's Impact - Urina Harrell
From We Are For Good Podcast - The Podcast for Nonprofits · 24:44
Show by We Are For Good
A pandemic relief territory that grew 39% while every area around it went red. A fund that deployed capital fast and couldn't prove what it did. A 55-year-old nonprofit still running on paper.Urina Harrell, founder of Vox Pop Branding, walks through all three — what was broken, what she built, and what happened next. 🩵In this episode, you'll hear:Case study 1 — Long Beach: Why workshops and education stopped moving the needle, and how rolling up sleeves alongside founders produced the only green zone on the mapCase study 2 — JLH Fund: How to build impact measurement backward, after the money's already out the door, using grantee interviews that double as marketingCase study 3 — Pools of Hope: The digital numbers the grant report never asked for — email list, reach, clicks — that turned into renewal after renewalThe two lessons that show up in all three: start from a baseline you already collect, and let a third party ask the questions your grantees won't answer honestlyThe lowest-lift first step if you have no data at all — QR code stickers, not a new CRMThree different orgs, one repeatable playbook for connecting data to story to funding. 🩵Episode Highlights:(3:18) From nosy kid to Vox Pop: curiosity as a career strategy(5:33) Case study 1: Long Beach, when workshops stopped working(9:21) The two lessons: baselines and third-party reporting(12:25) Case study 2: JLH Fund, measuring impact after the fact(15:47) Case study 3: Pools of Hope, digital numbers as grant currency (18:30) Where to start if you have no data story yet(20:08) A quilt with her name on it (22:03) Stay curious: the one good thingEpisode Show Notes: www.weareforgood.com/episode/745Meet Givebutter. 💛 Fundraising, donor management, and marketing, all in one place.And they just launched a whole lot more. Givebutter Magic puts AI to work, building campaigns and suggesting goals in minutes. Donors get their own branded portal for receipts and recurring gifts. Plus, send video messages right from Givebutter.Same platform we love. Way more possible. See what’s new at weareforgood.com/givebutter. //Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.comSay hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter
More episodes of We Are For Good Podcast - The Podcast for Nonprofits
More episodes
- 755. You Don’t Have to Do It Alone: What Nonprofit Leaders Need to Hear About Burnout - Nionne James, Dr. Jasmine Escalera + Jeremy Haselwood
- 754. The Audacity to Build Unlikely Alliances: Lessons for Every Nonprofit Leader - Hillary Blout, For the People
- 753. Policies Move at the Speed of Narrative: Meet the Org Changing the Story on Poverty - Aisha Nyandoro
- 752. When Your Model Stops Working: How to Evolve and Multiply Your Impact - Kohl Crecelius
- 751. Why 20% Fewer People Are Giving (And What Nonprofit Leaders Can Do About It) - Allison Fine and Joan Garry
- 750. From 2,000 Donors to Under 100: How to Rebuild a Fundraising Program from Scratch - Becky Carlino
- 749. Stewarding a 160-Year Legacy: How to Honor History While Driving Change - Archana Jayaram, Brooklyn Community Services
- 748. How One Founder’s Lived Experience Created 116,000 Anchors - Ali Borowsky, Find Your Anchor
- 747. How One $14,410 Fundraiser Became a Global Movement - Jeremy Vallerand, Atlas Free
- 746. 1 in 2 American Adults Struggle with Social Connection. Nonprofits Are Part of the Solution. - Aaron Hurst
PodSearch is a free, independent podcast search engine. Read about PodSearch, the privacy policy or contact us.