Stuck Working IN Your Creative Business? Here's Why
From The Gold Standard Creative Business Podcast · 00:32:24
Show by RGL Film House
You wake up, see ten hours of editing, grind through it and tell yourself you've had a productive day. You haven't. You've just stayed afloat.In this solo episode I get into the most expensive lie we tell ourselves as creatives, that being busy editing means we're growing a business. Think of your business like a ship. Editing is the ballast, the heavy rocks in the belly that keep you steady but don't move you anywhere. Marketing, outreach and positioning are the wind in the sails. Most of us are going nowhere because we're far too comfy down in the hold.This one gets personal. I talk about losing my dad, the ten years I spent hiding at the back of warehouses with every bit of enthusiasm knocked out of me, and how doing the work can quietly become the place we hide from being seen.We also cover the difference between working in the business and on it (and the 51/49 split that actually moves you forward), why your brain counts touch points instead of progress, and the daily, weekly and monthly time blocks I use to get time on the business no matter how packed the diary is.If you've ever called yourself busy while your business sat dead in the water, this is the one that tells you why, and what to do about it.If this one hit home and you're a shooter who needs a hand, drop me a DM on Instagram @rglfilmhouse and we'll get you taken care of.Fancy talking through your business properly? Grab a free strategy call with me here https://calendly.com/rglgoldstandard/goldstandardcreative
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- Bad Clients: Spotting Red Flags Before They Cost You
- Client Onboarding Mistakes That Cost Creatives Money
- Should Creatives Offer Discounts? Pricing Truths (Joe Penny)
- Confidence: The Real Key to a 6-Figure Creative Business
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