A Nonfiction Author’s Guide to Substack

From Novel Marketing · 1:07:20

Show by Novel Marketing

I am not a big fan of Substack for novelists. Most novelists are better off using the free version of Kit and WordPress. However, Substack is a completely different story for nonfiction authors.If you’re a nonfiction author who wants to grow your platform without juggling five different tech tools, this week’s Novel Marketing episode is for you.In this week’s episode, I talk with screenwriter and Substack superuser James Cary about how nonfiction authors can use Substack to attract readers, deepen engagement, and earn recurring income.You’ll learn: -When Substack is (and isn’t) a good fit for authors -How to get your first 100+ subscribers -When and whether to monetize your SubstackIf you’ve been wondering whether you should start a Substack or what to do with the one you already have, listen in or read the blog version to get help on your decision and guidance on your plan.Times00:00 Introduction02:11 What is Substack?04:53 How does Substack compare to other tools?08:04 Who is Substack best suited for?17:55 How are journalists using Substack?19:35 Who is Substack not a good fit for?22:32 How long should a Substack post be?23:53 How can you get more Substack subscribers?29:56 How does Substack handle SEO?34:19 How does monetization work on Substack?39:20 How useful are Substack\'s analytics?44:21 How do you decide what to make free vs. paid?48:22 How much money should writers realistically expect to make on Substack?58:10 Does Substack insulate you from cancel culture?01:04:44 Can Substack work for fiction writers?BLOG VERSION: https://www.authormedia.com/a-nonfiction-authors-guide-to-substack/PATRON TOOLBOX: https://www.authormedia.com/patron-toolbox/PATREON: https://www.patreon.com/c/novelmarketing Hosted on Acast. See acast.com/privacy for more information.

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