Entering the Cannabis Beverage Market with Walter Apodaca of PotShot & Vessl
From Ugh! This Industry! - A Podcast for the Cannabis Industry · 48:00
Show by Jen Lamboy, Tyler Jacobson, Matt Gillespie, Aaron Rosenbluth
Hybrid Marketing Co. Vice President of Strategy, Jenny Lamboy, and Vessl founder and CEO, Walter Apodaca, discuss the early success of PotShot and how Walter made the leap from the traditional beverage market into building a cannabis beverage brand PotShot.
More episodes of Ugh! This Industry! - A Podcast for the Cannabis Industry
More episodes
- Marketing your dispensary for Green Wednesday, Black Friday and beyond – Part 3
- Trademarking in the Cannabis Space: Safeguard Your Brand as the Industry Grows
- Live from MJUpacked: Transforming the Customer Experience Through AI and LLMs
- How a Texas hemp beverage brand fought back against a possible hemp THC ban with guest Joel Canada, CRO at Bayou City Hemp
- Why Cannabis Brands and Dispensaries Need to Become ‘Love Brands’
- Are you a brand or just a logo?
- Why Your Business Website Matters in 2026: B2B vs B2C Digital Strategy
- The 10 Marketing Blind Spots Holding Cannabis Brands Back
- Marketing your dispensary for Green Wednesday, Black Friday and beyond – Part I
- Marketing your dispensary for Green Wednesday, Black Friday and beyond – Part 2
PodSearch is a free, independent podcast search engine. Read about PodSearch, the privacy policy or contact us.