707 - How Often a B2B Podcast Needs to Publish
From The Daily Hint with Jens Heitland · 00:01:17
Show by Jens Heitland
Jens Heitland reflects on how often a B2B podcast needs to publish. Weekly or fortnightly episodes keep a show in front of listeners, while a monthly rhythm slowly loses visibility as podcast apps favor shows people hear more often. A short look at why frequency belongs in the engine of any corporate podcast.00:00 Podcast Frequency Benchmarks00:14 B2B Cadence Sweet Spot00:27 Why Monthly Fails00:30 Algorithm Visibility Trap00:57 Stay Top of Feed01:04 Weekly Content EngineLinks:https://www.jensheitland.com/links
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