FIR #535: Communicating in the Wake of Big Tech’s Big Political Gamble

From For Immediate Release · 27:46

Show by Neville Hobson and Shel Holtz

Political access can open doors, but what happens when the political landscape changes? Big Tech’s close relationships with Donald Trump set the stage for a discussion of corporate reputation, executive judgment, and the limits of communications counsel. Nick Clegg’s assessment of Silicon Valley’s embrace of Trump raises a familiar question: Does having a seat at the executive table mean communicators have the influence to challenge a potentially damaging decision? Neville Hobson and Shel Holtz explore what chief communication officers should advise when commercial interests, political relationships, and corporate values collide, and what to do when that advice is ignored. They also consider how to prepare executives for scrutiny, answer employees’ questions, and rebuild trust through changes in behavior. For communicators, the challenge extends well beyond explaining a CEO’s decisions to helping shape better ones.Continue Reading → The post FIR #535: Communicating in the Wake of Big Tech’s Big Political Gamble appeared first on FIR Podcast Network.

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