Real Talk and Hot Takes: What We Are Looking Forward to at HCIC26

From Swaay.Health Podcast · 27:22

Show by Swaay.Health Team

The Swaay.Health team is heading to HCIC26 in Orlando. In this video, we share what we are looking forward to at the conference. Brittany shares her interest in sessions exploring the intersection of AI and authentic human voice, as well as finding pragmatic tools marketing teams can use to build genuine brand trust. Colin discusses how he is looking forward to sessions on how generative search and GEO are changing the patient journey, and the tactics marketers are using to defend their budgets.

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