Redefining the Channel with Roger Blohm: Transparency, AI, and Collaboration

From Channel 2.0 Podcast · 00:55:00

Show by Kameron Olsen

In this episode of the Channel 2.0 Podcast, we sit down with Roger Blom, CEO of Caliber Holdings, to discuss his decades-long journey in the channel and how he's redefining the game with innovative platforms like XCV and Vendorsphere.Roger shares his insights on the importance of transparency, the role of AI in streamlining workflows, and why collaboration is key to thriving in the evolving channel landscape. From leveraging MDF to uncovering dormant revenue opportunities, this episode is packed with actionable strategies for suppliers, trusted advisors, and channel leaders alike.Tune in to hear Roger’s take on the future of the channel, what it means to truly support partners, and how transparency can transform the way we do business. Oh, and don’t miss his signature dad joke at the end!

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